The URL shortening website bit.ly has partnered with Sophos and Websense to protect users.
Sophos announced the agreement with bit.ly that will assist them in protecting users against visiting web pages that may contain a malware, spam or phishing threat.
Meanwhile Websense has announced that the site will leverage the Websense ThreatSeeker cloud to analyse and categorise content behind millions of shortened URLs created daily to protect end-users from emerging Web 2.0 threats.
Andrew Cohen, general manager at bit.ly, claimed that it was ‘committed to protecting its users from spam and malware'. He said: “A large part of our success is due to the trust users have in our service and we work hard to earn that trust by warning our users about spam and malicious content.”
Commenting on the Sophos agreement, he said: “Services like Sophos are an important part of building trust”. On Websense, he said: "With the Websense Security-as-a-Service API powering our security intelligence, we will be able to better serve our customers and enable their use of Web 2.0 social media technology while protecting them from the latest threats.”
Rainer Gawlick, chief marketing officer at Sophos, said: “Web 2.0 sites allow users and communities to share links with each other faster and with greater flexibility than ever before - but hackers can also take advantage of the rapid exchange of information to spread malware and phishing threats.
“Bit.ly is showing it is a responsible member of the internet community by looking to Sophos and other security specialists to better protect its huge user base.”
Devin Redmond, Websense vice president, product management and business development, said: “Solving the unique content security needs for a Web 2.0 service like bit.ly through the Websense ThreatSeeker Cloud is an extension of the protection we provide thousands of enterprise customers worldwide through our SaaS solutions.”